Freshly Launched :: Birdcage Bridal

Freshly Launched :: Birdcage Bridal, LLC

Launched :: Melissa Larson

LaunchHER says :: Our top 3 reasons to love this woman-owned brand  – 1) They’re LOCAL here in the Twin Cities! 2) They have only been in biz for 5 months and are already making a huge splash! and 3) Making gorgeous weddings affordable?  Um… LOVE IT!  Check out Melissa’s story below and see why she’s an entrepreneur to watch!

In HER words ::

My business is called Birdcage Bridal, LLC. It is a website that serves as a central location where people can buy and sell new and gently used wedding items such as decorations, accessories and attire.

I launched the website on October 1st 2010 and have far exceeded the goals I set ahead of myself. I started seriously toying with the idea of moving forward with the business in September. There was a small bridal show in January that I was determined to participate in, but I knew I had to at least have a functioning website up and running before I would feel comfortable attending. October 1st came around and I was already ready to go!

I launched the website and within the first 24 hours I had over 1000 pageviews in 14 states and 5 countries! I had my first listings within a few days of the launch and had a steady stream of site visits. I advertised the business through Facebook advertising as well as Google Adwords.

In December I had my first sale, was featured in a San Francisco online newspaper, and submitted my entry form for the January Bridal Show! Today I am expanding my blog repertoire and expertise of wedding ideas and photography posts as well as gaining a larger customer base for the main wedding resale portion of my business.

I have been very blessed with the honor of being asked to present at two student entrepreneurship events in the next month and am looking forward to see where the business takes me. Or rather, where I take the business!

You can find Melissa and Birdcage Bridal, LLC on Twitter and Facebook!


  1. Thank you for the opportunity to be Freshly Launched! I’ve been raving about it all day :)

  2. it’s so fun to know the story behind great business owners :) love this!

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